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Simply Dumb

China Takes Sexy Off-Air

by Ariel on September 30th, 2007

China Bans Sexy AdsAs the Chinese government increases its clampdown on the free press and free commerce, it seems that "intimate apparel" is getting the axe.  China has just banned all radio and television ads promoting such diverse items as push-up bras, sex toys, and "figure-enhancing" underwear.

Apparently, all these things represent a grave threat to Chinese society.  According to the party’s press release:

"They not only seriously mislead consumers, harm the people’s health, pollute the social environment, and corrupt social mores, but also directly harm the credibility of public broadcasting and affect the image of the Communist Party and the government"

I never realized the world’s most populous nation was also so puritanical.  Makes me wonder why the current American administration and the Chinese government don’t get along better.  I wonder what their stand is on condom use?

Read all about this recent ban after the jump…

China has banned television and radio ads for push-up bras, figure-enhancing underwear and sex toys in the communist government’s latest move to purge the nation’s airwaves of what it calls social pollution.

Regulators have already targeted ads using crude or suggestive language, behavior, and images, tightening their grip on television and radio a few weeks ahead of a twice-a-decade Communist Party congress at which some new senior leaders will be appointed.

The latest move by the State Administration of Radio, Film and Television, or SARFT, also bans advertisements for sexual aids such as tonics that claim to boost performance in bed.

The notice indicated that regulators were concerned about both lascivious imagery and outrageous or insupportable claims about some products’ benefits or effectiveness.

"Illegal ’sexual medication’ advertisements and other harmful ads pose a grave threat to society," said the SARFT notice, issued in the past week and posted on the administration’s Web site.

"They not only seriously mislead consumers, harm the people’s health, pollute the social environment, and corrupt social mores, but also directly harm the credibility of public broadcasting and affect the image of the Communist Party and the government," the notice said.

China has already also issued strict rules for TV talent shows, including the banning of "American Idol"-style mass audience voting by mobile phone text message or the Internet.

A few weeks ago, SARFT ordered 11 radio shows off the air in southern and central China for talking too explicitly about sex or for broadcasting material of an "extreme pornographic nature."

Regulators have also banned television shows about cosmetic surgery and sex changes, and a talent show that they deemed coarse.

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POSTED IN: Dumb Advertising, Dumb Merchandise, Dumb Pictures, Just Weird, Political Stupidity

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