Wii Shortage Helps Sony
The consumer market just can’t get enough of the new Nintendo Wii
Given that none of the other counsels seem to be able to compete with the demand, they’re banking on stores just not having enough Wiis on hand so consumers will be forced to pick up another model. This is certainly true with Sony’s newish PlayStation 3
Message to holiday shoppers: if you want to get your kids a Wii, you better start lining up now. Otherwise they’ll be whining about the "substandard" PS3 or Xbox 360
Sony is taking advantage of Nintendo Wii shortages and a recent price cut of the PlayStation 3 to double weekly sales of the console in the US.
Sony boss Howard Stringer told the Associated Press news agency: "It’s a little fortuitous that the Wii is running out of hardware."
Two weeks after the price cut Sony sold 100,000 PS3s in seven days.
Mr Stringer said the increase in sales of the console was "the breakthrough we have been anticipating."
He added: "Obviously, we’ve taken so much heat over the year on PS3. Finally, the turning point has been passed."
Nintendo has become a victim of its own success, with many shops in the US and UK struggling to meet demand.
A spokesman for Nintendo UK denied that the company was witholding supply to boost interest.
"The video games market is a fiercely competitive one and it is not in our interest to withhold stock from anyone," he said.
Microsoft and Nintendo have not released weekly sales figures for their consoles.
source Tags: dumb news, wii, ps3, game consoles, holiday shopping, shortage
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